Kiehl's goal is to raise awareness of simple habits and ecological solutions to save energy and to protect the limited energies of the planet.
Among the good friends of Kiehl's who supported the initiative were Konstantinos Markoulakis, Nadia Boulé, Mary Sinatsaki, Alex Kavdas, Savvas Poumpouras, Orsalia Parthenis, Alex Kavadias, Elena Syraka, Georgios Carabellas and Dimitris Petrou. See here a photo review and the eco tips of the celebrities.
• To minimize use of packaging materials.
• To convert a lot of recycling of the bottles returned in new, functional objects for future use in stores
• 90% of suppliers are board certified by the Forest Stewardship Council (FSC).
• Many of the plastic bottles Kiehl's use 100% recycled PET helping to minimize our environmental impact.
Source: Press Release Kiehl's, photos courtesy of Kiehl's